Location: Room D3, Building D, CAUP, Tongji University
地点:同济大学建筑与城市规划学院,D楼,D3教室
North American cities have shifted even farther from traditional manufacturing of material things toward more abstract kinds of products: stocks and bonds, real estate, and the experiences of cultural tourism. Redevelopment in many cities and suburbs was based on control of visual images of social homogeneity, from the rolling hills of corporate suburbs to the gentrified restaurants of nouvelle cuisine. In spaces, in jobs, in television shows and literary images, the way consumption was organized has become at least as important in people's lives as the organization of production. Cultural capital was as "real" as investment capital in its effects on society
北美城市从传统的物质性制造转向更为抽象产品甚至走的更远:股票和债券,房地产和体验性文化旅游。许多城市和郊区的重建基于对社会同质化的视觉形象控制,从郊区公司小镇的连绵起伏的山丘,到新鲜美食的高档餐馆。无论在空间还是工作,电视节目还是文学形象中,消费的组织方式在人们的生活中至少与生产组织一样重要。作为一种投资,文化资本对于社会的影响是“真实确凿”的。