麦隆咖啡韩国Seongsu旗舰店
MELLOWER Seongsu Flagship-Store / NBDC

由专筑网杨蓓，韩平编译

没有过去就没有未来

在美国的布鲁克林，在英国的哈克尼，在韩国的Seongsu，都是基于保护建筑遗产的前提重建城市政策的成功案例。

'No past No future'
' Brooklyn ' in the United States , ' Hackney 'in the United Kingdom and ' Seong-su ' in the Korea, which successfully led the rebuilding of the urban regeneration strategy through the preservation of the past.

© In-Woo Yeo

从2010年起，尤其是在2014年Seongsu就已经被评为是“城市复兴计划”的代表城市。Seongsu反映了城市再生的发展，这不是一个普遍的发展，而且我们赞同这样通过设计、文化和生态环境来振兴社会文化功能、回复城市经济的想法。

Since 2010, 'Seong-su' has been designated as the " City of Urban Renaissance Project " in 2014. Reflecting the development of urban regeneration, which is not a general development, we agreed on the idea of reviving social and cultural functions through design, cultural and ecological environment, and the restoration of the urban economy.

概念图/Concept

麦隆咖啡也想将它咖啡与面包的特色以放在首位的方式融入进去，不光光停留在传统亚洲品牌的印象上。

我们在现有的建筑和空间上创造新的特性与设计，代替推陈出新的方式，来满足客户以及地区的需求。

Mellower also wanted to include their own specificity of the coffee and bakery in the first place, not to stay in the traditional Asian brand image.
Instead of breaking all of the old ones and creating new ones, we created new identities and designs in existing architectures and spaces, satisfying the needs of these clients and regions.

© In-Woo Yeo

-理念

“恢复活力”
这个项目的概念是恢复活力。这意味着重新变得年轻而健康。在光线暗淡的地方可以通过具有穿透力的新颖来复发动力。

- Concept
'Rejuvenation’
The concept of this project is Rejuvenation. It means being young again and recovering. In the light faded place can regain momentum again through penetrating novelty.

© In-Woo Yeo

-设计

我们想要通过建筑的外观来展现设计理念。这曾经是一个染色厂，我们保留建筑的原有框架，加入两个有创意的盒子来连接建筑的顶面与地面，迸发新的感觉。白色的盒子使内外空间产生联系，保留品牌的主要特性。

- Design
We wanted to show the design concepts through the look of this architecture's exterior. And leave the frame of the building untouched, which was formerly a dyeing factory, inserted two creative boxes connecting the top and bottom of the building to create a new feeling. The white boxes is to liaise between external and internal place and contain the main features of the brand.

© In-Woo Yeo

© In-Woo Yeo

第一个盒子，品牌的主要功能区从楼底延伸到楼上，咖啡吧台和烘焙室在一楼，学习室和办公室在二楼。另一个独立的盒子被放置在烘焙厨房。

On the first box, the main function of the brand was extended from the downstairs to the upstairs by placing the coffee Bar and the roasting Room on the 1st floor and academy and office on the 2nd floor. Another independent box was placed in the bakery kitchen.

一层平面图/1st  floor  plan

二层平面图/2nd  floor  plan

© In-Woo Yeo

并且，连接了两个盒子的楼梯用彩虹覆盖的方式展现这个活力区域。

And the stairs connected two boxes showed the lively area by covering rainbow.

© In-Woo Yeo

-思考

现有的建筑曾使用外部的概念来为消费者提供免费的服务。

而且，在韩国首尔的第一家麦隆咖啡旗舰店建立的时候，我们曾计划用创意性的盒子去为员工腾出空间来传播他们的技能。

- Think
Existing buildings used external concepts to provide customers with free service.
And as the first flagship store of the Mellower was established in Seoul, we planed to place the creative boxes to make room for employees to build and spread their skills

© In-Woo Yeo

-结尾

幸运的是，麦隆咖啡能在新的时机里成熟，在这种过去与现在共存的空间里。

- End
Hopefully, Mellower is ripe for new time to mature in the space that coexisting with the past and present.

© In-Woo Yeo

© In-Woo Yeo

建筑设计：NBDC
项目地点：南韩，首尔，城东区，星宿路7号
建筑负责人：TSA Architects, ID STUDIO
建筑面积：380平方米
项目时间：2017年
摄影师：In-Woo Yeo
制造商：Barrisol, Moroso, 3M

Architects: NBDC
Location: Seongsui-ro 7-gil, Seongdong-gu, Seoul, South Korea
Architects in Charge: TSA Architects, ID STUDIO
Area: 380.0 m2
Project Year: 2017
Photographs: In-Woo Yeo
Manufacturers: Barrisol, Moroso, 3M


出处：本文译自www.archdaily.com/，转载请注明出处。