Magdalena Huber的背包可以直接饮用
Magdalena Huber's Pikpäk lets festival-goers drink straight from their backpack

由专筑网李韧，韩平编译

这个由英国金斯顿大学毕业的Magdalena Huber设计的卡通风格的背包，其设计目的是为了在音乐节期间帮助人们舒缓长时间排队的疲惫。

This carton-style backpack by Kingston University graduate Magdalena Huber is designed to help people at music festivals avoid long bar queues.

pikpäK背包获得了2017年Dieline背包设计奖，其设计概念来源于日常的利乐包装，这经常用作饮料容器。

为了使得背包足够轻便和便宜便于生产，pikpäK采用了与以往背包相同的形式，利用绒布线作为背带。它的盖子十分便于开关，这也意味着它可以很容易地在需要的时候灌注饮用水。

The Pikpäk packaging concept – which was awarded first place in the 2017 Dieline Packaging Design Awards' student category – is made from Tetra Pak, the same material often used for drink containers.
Designed to be lightweight and cheap to produce, Pikpäk is worn like a rucksack, fastening around the shoulders with fabric cords. A cap allows easy access to its contents, and also means it can be easily refilled when needed.

“这个背包解决了很多人们在节假日会遇到的问题。”背包的设计者Huber说，“ pikpäK的好处之一是人们在排队的时候不需要离开队伍去购买饮用水，他们可以时刻带着它。”

“运动时也不会溢出，也没有饮料瓶常有的污垢，人们的双手十分自由，不需要始终拿着水瓶，同时还有助于节日的热闹氛围。”她补充说。

因为背包比普通的塑料杯更加封闭，也降低了人们的饮料被不法人士下药的可能性。利乐包装也可以折叠和重复使用。

"The rucksack solves a lot of problems people experience at festivals," said Huber, who created the bag as part of an MA in Communication Design: Graphic Design. "Pikpäk helps people not lose their best place in the front row to get a drink, they can bring it with them on their back."
"No spilling while dancing, no dirt in their drink, and no downing drinks at the bar to have their hands free while pushing through the festival crowd," she added.
Because the backpack is more enclosed than the usual plastic cup, it also reduces the possibilities of people's drinks being drugged. The Tetra Pak box is able to be folded up and reused.

“人们希望有比塑料更环保的材料。”设计师补充说，“节假日里的饮料包装似乎有很多改进空间。”

因此Huber创造了这么个小型的背包，外观为中性风格。pikpäK得名于瑞典短语“Med pick och pack”，它描述了物品包装的具体信息。

Huber希望将自己的设计原型带到未来的夏季节日里，但目前还没有计划进一步进行该项目。

针对音乐节的其他设计还包括一个为不想呆在帐篷里人的折叠露营概念，以及为丹麦罗斯基勒电影节上的狂欢者创建的树上便池。

摄影：Dhimmelbauer Photography

"People want a more eco-friendly material than plastic," added the designer. "It seemed there was a lot of space for improvement and new ideas for drinks and packaging design at festivals."
Huber created a minimal appearance for the backpack, to keep it unisex, partly based on the restrained shapes and colours of Scandinavian design. Pikpäk derives its name from the Swedish phrase "Med pick och pack", which describes having packed all the necessary items.
Huber hopes to bring her own prototypes to future summer festivals but currently doesn't have plans to take the project any further.
Other design aimed at music festivals includes a stackable camping concept for people that want to avoid staying in tents and a set of tree-mounted urinals created for revellers at Denmark's Roskilde Festival.
Photography is by Dhimmelbauer Photography.


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