坐落于广州8090荟潮坊的一尚门旗舰店，是一间汇集世界原创潮流品牌和国内新锐设计师创意作品的多品牌集成店，面积近2000平米，是国内首家专营店。一尚门以独特的想象力，将多维时尚风格进行有效组合，代理多达60多个品牌的上千件单品，品类涵盖男女服装、鞋包、配饰、家居用品、趣味玩具、个性IT产品等。
该空间以简约、开放和包容的设计理念，结合立体、平面、直线等元素，突出每个独立品牌各自的个性和格调。每月更新的设计师主题展示区和休闲惬意的咖啡生活馆，给消费者带来别致的消费体验。设计师用最简单的建筑材料，包括水泥、粘土、钢材、原木等，将基础材料发挥极致，打造最独特的空间。通过被分解的形体与背景相互交融，使整个空间布满以各种垂直、倾斜及水平的线所交织而成的形态各异的块与面。在这错综复杂的网络结构中，品牌形象慢慢的浮现，即刻间便又消解在纷繁的块面中。硬装的色彩作用在这里被降低到最低程度，而视觉上似乎仅有单调的黑白灰。设计师所要表现的是线与线、形与形所组成的结构，以及由这种结构所发射出的张力。这样才更突出每个设计品牌最精彩的地方。
This project is located at Guangzhou 8090 Hui Chao Fang; it is the first The Fashion Door Flagship Store in China with a total area of 2000 squre meters which brings together global original fashion brands and creative works of domestic budding designers. With its unique imagination, The Fashion Door combined multidimensional fashion styles effectively and made itself the agent of thousands of items for more than 60 brands, which covers men’s and women’s clothing, shoes and bags, accessories, household items, toys, personalized IT products and so on.
In order to highlight the special character and style of separate brands, this project is based on the design concept of simple, open and inclusive and combining with elements such as three-dimension , graphic, linear and so on. Moreover, there is a designer-themed display area which is updated monthly and a leisure and comfortable coffee living hall that brings unique shopping experience to customers. The designer uses the simplest building materials- cement, clay , steels and logs and so on, and use them to the extreme to build up the most special space. The broken down space integrates with the background, which make the whole space be filled with blocks and surfaces of different shapes which are interweaved by all kinds of vertical, inclined and horizontal lines. Brand image “appears” from the complex netting structure slowly, but also disappears in the complex blocks and surfaces in an instant. The effect of hard decoration is reduced to the minimum here and it seems there are only dull black, white and grey visually. What the designer wants to reflect is the structure formed by line to line and shape to shape, and the tension emitted by this structure. This is the very way to emphasize the most wonderful part of every designed brand.
© Fu YuMing
© Fu YuMing
© Fu YuMing
© Fu YuMing
© Fu YuMing
© Fu YuMing
© Fu YuMing
© Fu YuMing
© Fu YuMing
© Fu YuMing
© Fu YuMing
© Fu YuMing
© Fu YuMing
© Fu YuMing
© Fu YuMing
© Fu YuMing
© Fu YuMing
© Fu YuMing
Site Plan/总平面图
Floor Plan/平面图
设计师：李宝龙
设计公司：深圳市绽放品牌设计顾问有限公司
项目地点：广东 广州
占地面积：2000㎡
摄影师：傅俞铭
文：黄婷
主要材料：钢板氟碳喷涂、生锈钢板、铁丝网网、素水泥、小青砖、木板、钢化玻璃、硅藻泥
Chief Designer: Li BaoLong
Design company: Shenzhen Blossom Brand Design and Consulting Co., Ltd
Location: Guangzhou, Guangdong
Area: 2000㎡
Photographer: Fu YuMing
Author: Huang Ting
Main Materials: teel plate with fluorocarbon coating, rusty steel plate, wire fence, plain cement, small blue brick, wood plates, temper glass, diatom ooze
李宝龙 创意总监
Li Baolong Creative Director
我希望能以设计邀请人们参与及感受新鲜创意带来的愉悦体验！
专注于时尚领域的设计创作，用品牌思维来营造空间体验氛围。在每个项目的设计之初，从顾客的视角去构建理想店铺的轮廓，并在实际实践中实现这种设计。以具实验性及研究的方式探索设计的更多可能性，不断的给消费者带来惊喜。
I would love to invite people to experience the pleasure of fresh ideas through design!
Li Baolong devotes his mind to fashion design, and creates experiential spaces through brand thinking. He approaches every project from the perspective of a customer, conceives of an ideal space that customers are looking for, and finally tries the design idea out in actual practice. Through experimental and research-based methods, more possibilities of design are found, and endless surprises are brought to customers.
绽放设计公司简介：
BLOOM DESIGN绽放设计立足于设计之都的深圳，合伙人李宝龙和陈小虎现分别担任团队的创意总监和设计总监。绽放设计团队致力于时尚领域的品牌设计，设计范围涵盖商业空间，时尚品牌零售空间和品牌视觉形象设计，是一家整合多元化创意服务的机构。
多年的时尚品牌服务经验使团队的时尚嗅觉更加敏锐，对新项目更热情专注。绽放设计团队积极探索艺术与商业的创造性结合，为客户提供创造性的解决方案。凭着丰富经验及突破性的设计手法，成功地为诸多商业品牌创造了极具竞争力与启发性的多维品牌体验。设计作品荣登于美国室内设计杂志中文版，荷兰FRAME杂志中文版、中国室内设计年鉴、id+c室内设计与装修、时代空间、现代装饰、设计家、等专业设计杂志，
成功案例
罗蒙、一尚门、安奈儿、台绣、爱城市 ,麦迪莱登，卡佛连 ,贝洛安 , mi&go , OWNONLY , 颜诺国际 ， 阳光鼠 ，顽意 ， 纤瀛等。
Romon, The Fashion Door (TFD) Flagship Store, Annil, TGGC, esons, Mondiland, Calfland, Bello ann, mi&go , OWNONLY, NGANLOK, SUNROO, YOUR ANY IDEA, Fineying and so on.
荣誉奖项：
2014年度金外滩奖——最佳商业空间奖
2014年度国际空间设计大奖艾特奖(Idea-Tops) ——最佳办公空间入围奖
2013年度国际空间设计大奖艾特奖(Idea-Tops) ——最佳商业空间入围奖
2013年度国际空间设计大奖艾特奖(Idea-Tops) ——最佳会所空间入围奖
2013年度金堂奖——年度优秀购物空间设计
2013现代装饰国际传媒奖——年度商业空间入围奖
Bloom Design profile:
Bloom Design was established in Shenzhen, a City of Design. Founding partners Li Baoling and Chen Xiaohu are now serving as the Creative Director and Design Director respectively. Bloom Design is an institution combines diverse creative design services which focuses on fashion brand design. Its service covers commercial space, retail space of fashion brands and brand image design.
With years' of experience in fashion brand designing service, the team is more sensible to fashion and more passionate about new projects. In order to offer creative solutions to our clients, Bloom Design explores creative combination of art and commerce actively. Based on our rich experience and groundbreaking techniques, we have created some highly competitive and inspiring multi-dimensional brand experiences successfully. Our works have been widely published in many well-known professional design magazines, such as Interior Design China, FRAME China, China Interior Design Annual, id+c (Interior Design and Construction), Times Space, Modern Decoration, Designer and so on.
Projects:
Romon, The Fashion Door (TFD) Flagship Store, Annil, TGGC, esons, Mondiland, Calfland, Bello ann, mi&go, OWNONLY, NGANLOK, SUNROO, YOUR ANY IDEA, Fineying and so on.
Awards：
2014 Golden Bund Award–--Best Commercial Space Design
2013 International Space Design Award Idea-Tops----Best Design Finalist of Office Space
2013 International Space Design Award Idea-Tops----Best Design Finalist of Commercial Space
2013 International Space Design Award Idea-Tops----Best Design Finalist of Clubs
2013 China Interior Design Awards JINTANG PRIZE----Good Design Of the Year Retail
2013 Modern Decoration International Media Award---- Commercial Space of the Year Finalist
来源：本文由深圳市绽放品牌设计顾问有限公司提供稿件，所有著作权归属深圳市绽放品牌设计顾问有限公司所有。
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