Nendo为吸烟者推出香烟替代品——“第三支烟”
Nendo launches "third cigarette" as alternative for smokers

由专筑网王帅，曹逸希编译

日本品牌Nendo发明了一种吸烟装置，它可以替代传统香烟和电子香烟。

Japanese brand Nendo has created a smoking device as an alternative to both traditional and electronic cigarettes.

这款产品名为En，在日语中意为“火焰”，它被称作“第三只烟”，主要针对那些想要危害较小的香烟，而又不喜欢电子烟的人设计。

Nendo的发言人说：“现在的市场正在迅速转向加热电子香烟，传统香烟的吸引力可能已经丧失。”

该品牌解释道：“这个先进的开发项目的目标是寻找一种‘第三根烟’的可能性，主要针对那些不喜欢电子烟的人，这款产品通过点燃‘胶囊’来保持传统香烟的价值和优点。”

Called En, after the Japanese character meaning flame, the product is described as a "third cigarette", and is designed for people who do not enjoy electronic cigarettes, but want a less harmful alternative to smoking.
"Within a market that is rapidly shifting to heated electronic cigarettes, the appeal of traditional cigarettes may have been lost," said Nendo.
"The aim of this advanced development project was to seek the possibility of a 'third cigarette', for those who are not inclined to electronic cigarettes, and to maintain values and merits of traditional cigarettes, by igniting capsules," explained the brand.

En采用了细长而简约的设计，通过按下顶部的一个按钮将包含烟叶的胶囊插入到设备中。

然后用火焰点燃这个装置，再次按下按钮排出胶囊。

Nendo品牌表示：“不必直接接触加热的胶囊，也不必担心被烧伤或被弄脏。”

Featuring a narrow, minimalist design, En functions using a capsule containing tobacco leaves, which is inserted into the device by pressing a button at the top of it.
The device is then smoked by lighting its tip with a flame. The capsule is then discharged by pressing the button again.
"There is neither need to touch the heated capsule directly nor to worry about getting burnt or dirty," said Nendo.

根据该品牌的说法，EN香烟仅需5到10秒就能吸烟，而电子烟却需要20到40秒才能被加热。

该设备结构简单、易于清洁和维护，而且无需充电，它更紧凑，更轻巧，没有电池，便于随身携带。

According to the brand, the En cigarette takes between five and 10 seconds to smoke, rather than the 20 to 40 seconds it takes to heat an electronic cigarette.
"It is easy to clean and maintain as the device is simpler, and since charging is unnecessary, it is more compact and lightweight without a battery, making it handier to carry around."

Nendo还声称，它比传统的吸烟危害小，因为吸烟时它只加热烟叶而不烧掉它们。

EN香烟配有定制的收纳盒，主要用于盛放使用过的胶囊。

Nendo是2017年Dezeen热门榜单上排名第二的设计公司。它成立于2002年，在东京和米兰设有办事处。

该公司项目涉猎非常广泛，例如试图改变“时间的流逝”的四个不规则形状的沙漏及一系列模拟手部动作的厨具盖子。

Nendo also claims that it is less harmful than traditional smoking, as it heats the tobacco leaves without burning them.
The En cigarette comes with a bespoke leather case, lighter and stand that doubles as a container for used capsules.
Nendo was the second-highest ranking designer on Dezeen Hot List 2017. It was founded in 2002 and has offices in Tokyo and Milan.
It has worked on an unusually wide range of projects, from a series of four unconventionally shaped hourglasses, which attempts to "change the perception of the flow of time", to a range of kitchenware lids that imitate hand movements.

出处：本文译自www.dezeen.com/，转载请注明出处。