BIG - BJARKE INGELS GROUP
SAN PELLEGRINO FLAGSHIP STORE

由专筑网缕夕，韩平编译

圣佩莱格里诺品牌形象源自于圣佩莱格里诺温泉：从丰厚的自然资源和淳朴的历史遗产，到多个世纪以来的制作工艺和意大利生活方式的发展。

因此，新的圣佩莱格里诺旗舰工厂不应该是新的信息或外来因素的激进叠加，而是提高和提升河谷内以及周围环境丰富的品质。 BIG提出了一个新的架构，灵感来自一个古老的智慧，即重新审视意大利建筑和城市主义的经典元素：拱廊，大街，广场和门廊创建一个建筑环境，从生产和消费，自然和建筑，外面和内部，制造和享受方面，提高游客和San Pellegrino工作人员的体验。

The San Pellegrino brand identity is deeply rooted in its origin in the San Pellegrino Terme: from the majestic nature, purity of the source and historical heritage, to the century-long development of craft and Italian way of life.
As such, the new San Pellegrino Flagship Factory should not be a radical superposition of new messages or foreign elements, but rather an enhancement and elevatation of the qualities that are already abundant in and around the river valley. BIG proposes an architecture that offers a fresh take on an ancient wisdom, revisiting the classic elements of Italian architecture and urbanism: the arcade, the viale, the piazza and the portico create an architectural environment where production and consumption, nature and architecture, outside and inside, and making and enjoying are integrated to elevate the experience for visitors as well as San Pellegrino staff.


©  BIG - BJARKE INGELS GROUP


©  BIG - BJARKE INGELS GROUP

建筑由河谷和山脉所包围，员工和游客将感觉自己沉浸在自然之中，有广阔的视野，流动的河流，森林的斜坡，雪山顶和晴朗的天空。 在终点的重要位置，一个新的地标性建筑以上升形式通过艺术手法来诠释30年的旅程，流水从山顶堆积的冰雪化作山脚下春天的小溪。 山的核心包括在所有阶段的岩石和水不同阶段的形态，把自然过程变成一个艺术性的景象，提醒每个人的水的奇迹。

Framed by the river valley and mountains on either sides, employees and visitors will feel immersed in nature from all directions, with abundant views to the flowing river, the forested slopes, the snowy summits and the clear skies. At the heart of the arrival, a new landmark rises in the form of an artistic interpretation of the 30-year journey that the water travels from the mountain’s snowy summit to the spring at its foot. A core sample of the mountain includes the different strata of rock and water at all its stages, turning natural processes into an artistic spectacle that reminds everyone of the wonders of water.


©  BIG - BJARKE INGELS GROUP


©  BIG - BJARKE INGELS GROUP


©  BIG - BJARKE INGELS GROUP


©  BIG - BJARKE INGELS GROUP

建筑运用永恒的元素，如弧 - 最高效并且结构优雅，创造较大的空间，如生产，展览等 - 和拱廊- 你可以通过重复和变化来创建字符和发音 - 工厂和体验实验室有一个永恒的光环。

Mobilizing the timeless elements such as the arc – the most materially efficient and structurally elegant way to span across large spaces for production, exhibitions and events – and the arcade – the idea that you can create character and articulation through repetition and variation – the architecture of the Factory and Experience Lab has a timeless aura around it.


©  BIG - BJARKE INGELS GROUP

将工厂的模块化架构与意大利古典主义和理性主义的重复元素相结合，通过扩展和收缩拱门的跨度来雕刻空间。像一个酒窖一样，工厂和体验实验室的建筑感觉让人既熟悉又新鲜；它坚定地扎根于现在，却又将演变成未来。

摄影：BIG - BJARKE INGELS GROUP

Combining the modular architecture of the Factory with the repetitive elements of Italian Classicism and Rationalism, the space is sculpted by expanding and contracting the span of the arches. Like the aquatic equivalent of a wine cellar, the architecture of the Factory and Experience Lab feels both familiar and fresh; it is firmly rooted in heritage yet evolves into the future.
PHOTO BY  BIG - BJARKE INGELS GROUP
                     

©  BIG - BJARKE INGELS GROUP


©  BIG - BJARKE INGELS GROUP


©  BIG - BJARKE INGELS GROUP


©  BIG - BJARKE INGELS GROUP


©  BIG - BJARKE INGELS GROUP


©  BIG - BJARKE INGELS GROUP


©  BIG - BJARKE INGELS GROUP


©  BIG - BJARKE INGELS GROUP


©  BIG - BJARKE INGELS GROUP


©  BIG - BJARKE INGELS GROUP


©  BIG - BJARKE INGELS GROUP


©  BIG - BJARKE INGELS GROUP


©  BIG - BJARKE INGELS GROUP


©  BIG - BJARKE INGELS GROUP


©  BIG - BJARKE INGELS GROUP


©  BIG - BJARKE INGELS GROUP


©  BIG - BJARKE INGELS GROUP


©  BIG - BJARKE INGELS GROUP


©  BIG - BJARKE INGELS GROUP


©  BIG - BJARKE INGELS GROUP


©  BIG - BJARKE INGELS GROUP


©  BIG - BJARKE INGELS GROUP


©  BIG - BJARKE INGELS GROUP


©  BIG - BJARKE INGELS GROUP


©  BIG - BJARKE INGELS GROUP


©  BIG - BJARKE INGELS GROUP


©  BIG - BJARKE INGELS GROUP


©  BIG - BJARKE INGELS GROUP


©  BIG - BJARKE INGELS GROUP


©  BIG - BJARKE INGELS GROUP


©  BIG - BJARKE INGELS GROUP


©  BIG - BJARKE INGELS GROUP


©  BIG - BJARKE INGELS GROUP


©  BIG - BJARKE INGELS GROUP


©  BIG - BJARKE INGELS GROUP


©  BIG - BJARKE INGELS GROUP

                  
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