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竞赛:为阿尔茨海默症而设计的标志第1张图片


COmpetitions for DEsigners- launches “Logo Against Alzheimer’s”

由专筑网缕夕,李韧编译

提交日期:2018年2月25日
注册日期:2018年 2月18日
语言:英文
地点:概念性
奖励:请参阅下面的细节
类型:开放型

CODE竞赛(COmpetitions for DEsigners)主题是“阿尔茨海默症”,该竞赛的目的是为意大利机构“Affetti da”设计一个标志,从而为老年痴呆症(阿尔茨海默病)患者的家属提供精神上的支持。竞赛优胜者将由Milo Manara、Milton Glaser、Federico Babina、Margherita Urbani、Pietro Corraini、Mario Trimarchi(AIAP)、Roberta Pantieri(Affetti da)等知名评委共同选出,并最终获得共计1万欧元的现金奖励。


 竞赛简述

我们终将成为历史。

每一个人的经历都是独一无二的,从而形成每个人不同的专属记忆,也是每个人的身份标识。每个经历对我们来说都是一笔珍贵的财富,我们的过去深深地印在大脑之中,并形成记忆。

因此,记忆的衰退是一个痛苦的过程。在一个老龄化的社会中,老人所占比例越来越多,越来越多的人由于如阿尔茨海默氏病而逐渐遭受到无法挽回的记忆损失。这是一个不可逆的过程,它残忍地侵蚀着一个人的灵魂和过去。

不认识亲人的脸孔、忘记故事发生的地点或元素,情绪剧烈变化。这些时刻影响到病人和他/她的家庭成员。因此,专业人员的陪伴至关重要,他们可以倾听并为那些生活在黑暗记忆中的人提供解决方案。

由于病人记忆的衰退,需要一个强大的力量引导家庭和患者走过艰苦岁月。因此,意大利机构协会“Affetti da”应运而生,这是一个由医生和志愿者组成的爱心团体,旨在为那些患老年痴呆症的人与家庭提供专业支持。

作为一个辅助机构,“Affetti da”旨在帮助那些被疾病所折磨的人们。这是一个神圣的任务,因此需要严谨又重要的形象。因此,本次竞赛邀请各位极具创意的设计师为“Affetti da”机构设计具有代表性的标志和视觉形象。

这个标志不仅仅是一个图形,更是一个身份象征;同时,它是一次精神之旅,将被人们永远铭记。标志必须与产品有所关联。另外,它必须能够直观表达“Affetti da”机构所传达的理念与情感。

通过“阿尔茨海默症”的标志设计竞赛,设计师将为那些日常面对疾病痛苦的人们提供宝贵的帮助,为他们带来心灵上的慰藉。也许人的记忆会逐渐模糊,但这个标志将成为天空中那颗永恒最亮的星。


评委团

– Milo Manara
– Milton Glaser
– Federico Babina
– Margherita Urbani
– Pietro Corraini
– Mario Trimarchi (AIAP)
– Roberta Pantieri (Affetti da)


 奖励

- 第一名奖金5千欧元+官方标志
- 第二名奖金2千欧元
- 第三名奖金1千欧元
- 四名金奖提名每名500欧元
- 十名荣誉提名
- 30名入围决赛者


竞赛时间安排

早鸟注册开始时间:2017年11月30日
早鸟注册结束时间:2017年12月21日
正式注册开始时间:2017年12月22日
正式注册结束时间:2018年1月21日
最迟注册开始时间:2018年1月22日
最迟注册结束时间:2018年2月18日
作品提交截止时间:2018年2月25日(格林尼治标准时间中午12点)
评委团评审时间:2018年2月26日
结果公布时间:2018年3月25日

更多信息请访问www.competitionsfordesigners.com
联系我们:code@competitionsfordesigners.com

Submission: February 25, 2018
Registration: February 18, 2018
Language: English
Location: Concept
Prizes: Please see details below
Type: Open

CODE – COmpetitions for DEsigners- launches “Logo Against Alzheimer’s”, a design competition aiming to create a logo for the Italian Association “Affetti da” that is going to support the families of people suffering from Alzheimer’s. The initiative offers a cash prize of €10.000 to winner projects that will be selected by a renowned jury made of Milo Manara, Milton Glaser, Federico Babina, Margherita Urbani, Pietro Corraini, Mario Trimarchi (AIAP), Roberta Pantieri (Affetti da)

 BRIEF
We are our history.
Every human being corresponds to a specific stratification of experiences: a unique and fascinating combination of memories that shapes our identity and defines us as people. What we have lived is our most precious and fragile treasure. Our whole past is guarded by our mind and hanging by the thin thread of memory.
Therefore, the failing of memories is one of the most painful experiences a human being can live. In an ageing society where the possibilities of growing older are increasingly higher, more people are suffering from a gradual and inexorable memory loss- due to diseases as the Alzheimer’s disease. It is an irreversible and painful erosion of one’s identity and past.
Not recognizing the face of the loved ones, the places or the elements of one’s story leads to deep and unspeakable emotional upheavals. These moments affect both the patient and his/her family members. For this reason, the support of professionals and structured networks is crucial. They are available to listen and offer solutions to those who are living the darkness of memories.
The sunset of memories needs a light able to guide families and patients through the complex disease journey. For this reason, “Affetti da” was created. It is a network of doctors and volunteers aimed at offering a professional support to those people who are coping with the dementia disorders of their loved ones.
As a guiding star, “Affetti da” aims at guiding the journey of those who face the gloomy darkness of the disease. It is a delicate and complex mission, which needs a refined and important image. Consequently, on the occasion of its foundation, “Affetti da” asks designers to create its logo and visual image.
A logo is much more than simple a graphic composition. It is an identity, which becomes image; it is a mental journey, which has to be imprinted in the observer’s memory. The logo has to be linked to a product or an association. It has to evoke a story using the same language and the same feelings used by the association it represents.
Through “Logo Against Alzheimer’s”, graphic designers and designers will have the opportunity to design the logo of one of the most important associations in the field of the fight against memory diseases. In this way, they will make a valuable contribution to those people who daily face painful situations in order to assist people coping with the difficulties of the disease. This logo will talk about memory and to memory. It will be a recognizable image able to reassure and become a reference point- guiding star- in the slow failing of memories.

 JURY
– Milo Manara
– Milton Glaser
– Federico Babina
– Margherita Urbani
– Pietro Corraini
– Mario Trimarchi (AIAP)
– Roberta Pantieri (Affetti da)

 PRIZES
– 1° PRIZE 5.000 €+ OFFICIAL LOGO
– 2° PRIZE 2.000 €
– 3° PRIZE 1.000 €
– 4 GOLD MENTIONS 500 €each
– 10 HONORABLE MENTIONS
– 30 FINALISTS

 CALENDAR
30/11/2017 – “Early bird” registrations – start
21/12/2017 (h 23.59 GMT) – “Early bird” registrations – end
22/12/2017 – “Standard” registrations – start
21/01/2018 (h 23.59 GMT) – “Standard” registrations – end
22/01/2018 – “Late” registrations – start
18/02/2018 (h 23.59 GMT) – “Late” registrations – end
25/02/2018 (h 12.00 – midday – GMT) – Material’s submission deadline
26/02/2018 – Jury Summoning
25/03/2018 – Results’ publication
More information at: www.competitionsfordesigners.com
Contact us at: code@competitionsfordesigners.com


出处:本文译自competitions.archi/,转载请注明出处。

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