希尔顿总部社交场所
The Social at Hilton Headquarters / CORE architecture + design

由专筑网李韧，王帅编译

来自建筑事务所的描述：该项目由CORE architecture + design事务所设计，位于美国弗吉尼亚州McLean，它是希尔顿公司的全球总部社交场所，建筑面积为16300平方英尺（约1514平方米），其室内的中央部分是明亮宽敞的聚会空间，人们可以在这里享用美妙的食物和饮品，该场所平衡了餐厅的功能和团队空间。设计方案既现代又温馨，同时结合了许多自然材质与精致细部，这也是希尔顿全球品牌的空间特征。

Text description provided by the architects. The Social, a new 16,300 SF public gathering space and food hall at Hilton’s global headquarters in McLean, VA, designed by CORE, is a vibrant and bustling gathering space with food and beverage at its heart, balancing functional work and teaming spaces with the sensibilities of a restaurant. The design is modern and warm with refined details and natural materials – a spacial interpretation of the Hilton Worldwide global brand.



CORE architecture + design事务所的设计方案直接表达了希尔顿酒店的整体空间效果，还可以让客人可以在这里进行亲密会晤以及正式交流，同时促进了工作人员和游客之间的互动。定制的黄铜、钢材、玻璃艺术品让空间充满动态视觉效果，同时让客人了解品牌的风格。木制天花板和照明系统有着细致的肌理、动态的视角，其尺度也呼应了大型且舒适的室内空间。

CORE’s design mirrors the hotelier’s renowned hospitality experience, while encouraging formal and informal meet-ups and increasing interaction among staff and visitors. A custom designed brass, steel, and glass art piece provides a kinetic visual in the space, while educating guests on the brand and new initiatives. The wood ceiling panels and linear lighting add visual texture, dynamic angularity and a sense of scale to this very large, yet comfortable space.





建筑的占地面积为10000平方英尺（约929平方米），并且结合有6300平方英尺（约585平方米）的外部场所，这促进了品牌概念特征的整体化发展，同时还结合有6个独立的休闲食品站。建筑师在其中运用了统一的空间特性和色彩面板，而这些灵感则来源于公司品牌的食品服务，其中既拥有与众不同的效果，但是又过渡得非常自然。

The multi-faceted project with 10,000 SF ground-floor interior and 6,300 SF of exterior space required the development of a new brand identity for the concept as a whole, as well as six individual fast-casual food stations. CORE achieved this by giving defining features and finish palettes to the individual stations that were inspired by the cuisine they serve, allowing them to be distinctive while maintaining smooth transitions from one to the next.





这个社交场所包含有如下空间，“Spice”区域有着国际风味的旋转式菜单，室内为大型黄铜椭圆形空间，并结合有白色大理石，背景则是蓝色玻璃；“Sammie”区域则有着高档纽约风格，建筑师结合运用了黑白瓷砖和光滑的黄铜面板；而一个名为“Char”的烧烤区则有着混凝土面板和黑色钢板完成面；另外，“Mangia”是意大利风格的就餐区，这里由红、黑、白色定制马赛克瓷砖组合而成的空间中放置着披萨烤箱；“Home”让人联想起普罗旺斯，其中结合了胡桃木手工面板、图腾瓷砖和法式浅蓝色调；接下来是“Graze”，这里提供手工沙拉，空间内运用了现代白色瓷砖、绿色和天然胡桃木，让人感到阵阵清爽与舒适。除此之外，其中还有一系列的自助餐台，便于客人自行挑选食物。

The Social’s food hall stations include: Spice, offeringa rotating menu of international flavors, featuring a large brass oval hood with a white marble and blue glass tile backdrop. Sammie’s, an upscale New York-style deli incorporating black and white brick tile and sleek brass accents. A grill station called Char, which combines concrete panels and blackened-steel finishes. Mangia, the Italian-focused station featuring a pizza oven clad in red, black and white custom mosaic tiles. Home, reminiscent of Provençal-style cooking, mixes a handcrafted palette with walnut, patterned tile and light French blue. And, Graze, serving crafted salads, uses modern white tile, green accents and natural walnut to evoke the refreshing characteristics of the food. There are also a series of self-service islands that complement the stations’ offerings and provide convenient grab and go options.



客人可以在内外空间就坐，这里的“城市广场（town square）”有着许多定制餐台、吧台、公共桌子、休息座椅等等。内外空间通过一系列的玻璃隔板进行划分，让座椅区域、聚集场所、室外露台空间相互融合。

The Social provides numerous indoor and outdoor seating options. The “town square” inside combines custom booths, bar height tables, communal tables, stadium seating and lounge areas. A series of operable glass partitions allow for seamless flow to the expansive outdoor terrace with al fresco seating and gathering areas.





到了晚上这里也非常热闹，因此建筑师运用了较为复杂的照明系统，让空间从早到晚都有健康的灯光体验，这个照明系统还配有不同色温的LED灯，让食物看上去更加可口。

Understanding that the space would also be used to host evening events, CORE incorporated a sophisticated lighting system, programmed to adjust throughout the day, following circadian rhythms to promote health and wellness. The lighting system also pays special attention to LED color temperatures that work best for food displays and tasks.







木材、肌理、金属、织物的结合形成了永恒且舒适的环境，将工作人员、游客与整个希尔顿品牌紧密相连。这个社交场所不仅仅是个合作空间，同时还集合了餐厅及丰富的多功能场所，CORE architecture + design事务所的建筑师们在这里大展拳脚，打造了舒适、惬意的社交氛围。

The refined composition of woods, textures, metals and textiles resulted in a timeless and tactile environment that connects employees and visitors with the Hilton brand. The Social is not only a co-working space, but also a restaurant and assembly space with complex back of house functionality; project components that fit right into CORE’s areas of expertise.




























            
建筑设计：CORE architecture + design
地点：美国，弗吉尼亚州
主创建筑师：Allison Cooke, Principal
设计团队：Daniel Chapman, Kristen van Hise, Carly Lisnow, Daniel Mayo, Michael Borrisow, Marina Laurence
面积：16300.0 平方英尺(约1514平方米)
项目时间：2018年
摄影：Michael Moran, Ron Ngiam
制造商：9Wood, Architectural Lighting Works, Concrete Collaborative,Crossville, Porcelanosa, Duchateau, Stickbulb
总承包商：HITT Contracting Inc.
项目管理：MGAC, Inc.
结构工程：Fernandez Associates, Rathgeber/Goss Associates
机电工程：Caliber Design Inc.
土木工程：Walter L. Phillips, Inc.
餐饮服务设计：Next Step Design
景观设计：Landscape Architecture Bureau LLC
声学顾问：George Spano
LEED 顾问：Rosa D. Cheney, AIA
A/V 顾问：MCW Solutions
客户：Hilton Worldwide
土地所有人：B.F. Saul Property Company
运行人员：Sodexo
FF&E认证：Washington Group Solutions
标识系统：MC Sign Company and Copeland Signs
其他相关顾问：Starbucks

Architects: CORE architecture + design
Location: 7930 Jones Branch Drive, McLean, VA 22102, United States
Lead Architect: Allison Cooke, Principal
Design Team: Daniel Chapman, Kristen van Hise, Carly Lisnow, Daniel Mayo, Michael Borrisow, Marina Laurence
Area: 16300.0 ft2
Project Year: 2018
Photographs: Michael Moran, Ron Ngiam
Manufacturers: 9Wood, Architectural Lighting Works, Concrete Collaborative,Crossville, Porcelanosa, Duchateau, Stickbulb
General Contractor: HITT Contracting Inc.
Project Manager: MGAC, Inc.
Structural Engineers: Fernandez Associates, Rathgeber/Goss Associates
MEP Engineer: Caliber Design Inc.
Civil Engineer: Walter L. Phillips, Inc.
Foodservice Designer: Next Step Design
Landscape Designers: Landscape Architecture Bureau LLC
Acoustical Consultant: George Spano
LEED Consultant: Rosa D. Cheney, AIA
A/V Consultant: MCW Solutions
Client/Owner: Hilton Worldwide
Landlord: B.F. Saul Property Company
Operator: Sodexo
FF&E Procurement: Washington Group Solutions
Signage: MC Sign Company and Copeland Signs
Other Consultants: Starbucks