Shipping container serves as mobile boutique for luxury sportswear brand Needs & Wants
由专筑网Yumi,刘庆新编译
网络零售商Needs & Wants Studios与一名多伦多建筑系的学生合作,把一个集装箱改成了可移动的精品店,作为该品牌的第一个实体店。
陈列室和零售空间据测量有8×20英尺(2.4×6m),它在Kingsway的森林区域首次亮相,那是多伦多的一个富裕的街区。
Needs & Wants工作室与它的创始人Sean Brown的朋友Marco Lee设计了这间店铺,Marco Lee刚从多伦多的Ryerson大学毕业。
Online retailer Needs & Wants Studios has collaborated with a Toronto architecture student to transform a shipping container into a mobile boutique that serves as the brand's first physical store.
Measuring eight by 20 feet (2.4 by six metres), the showroom and retail space made its debut in a forested area in The Kingsway, an affluent neighbourhood in Toronto.
Needs & Wants Studios conceived the shop design with founder Sean Brown's friend Marco Lee, who recently graduated from Toronto's Ryerson University.
“去年秋天,我们一起在这个集装箱上涂写了我们的计划,”Brown说,他在2013年创立了这个多伦多的品牌。
集装箱长方形的外壳被漆成白色,入口设在它的两个短边上。
在长边的墙面上,该团队切出两个大的正方形并插入镜面单向玻璃。窗户不仅让光线进入商店,而且使内部空间看起来更大。
"We doodled our plans for the container together last fall," said Brown, who started the Toronto-based brand in 2013.
Painted white, the rectangular enclosure has entrances on its two short sides.
On the long walls, the team cut out two large squares and inserted mirrored, one-way glazing. The windows not only enable daylight to enter the store, but also "expand the physicality of the space".
窗户还反射出周围的景观,使这个商店与周围的环境融合在一起。
“集装箱的外部构造主要是为了强调空间的位置,”公司说。
室内以覆盖浅色木条的墙壁为特色,人字形地板由白橡木制成。
The windows also reflect the surrounding landscape, enabling the store to adapt to its context.
"On the outside of the container, the intent is to accentuate the locations of the space," the company said.
The interior features walls sheathed in strips of light-coloured wood and a herringbone floor made of white oak.
空间配有少量的装饰,用简单的金属衣架展示衣服。一面大的穿衣镜靠一侧的墙壁支撑着。
集装箱来自Storstac——一个加拿大供应商提供的新的和改进的集装箱。
The space is fitted with a minimal amount of decor, with clothing displayed on simple metal racks. A large mirror is propped up against one wall.
The container was sourced from Storstac, a Canadian supplier of new and modified shipping containers.
承包商为Needs & Wants的店铺执行设计,包括加拿大的门窗制造厂Glasshaus生产什么样的门窗。Glasshaus还有一排由集装箱制造的小房子。
集装箱通常用于大型远洋船舶上运输货物,它已成为一种常见的建筑材料。
从办公室、住宅、巨型潜望镜到整栋摩天大楼的方案,都能见到这种集装箱材料。
Contractors were used to execute the design for the Needs & Wants store, including Glasshaus, a Canadian manufacturer of windows and doors. Glasshaus also has a line of tiny houses made from shipping containers.
Usually used to transport goods on large ocean vessels, shipping containers have become a common architectural material.
Examples range from offices, houses and giant periscopes, to proposals for entire skyscrapers.
在它置于多伦多的期间,这家精品店每天吸引30至50名游客,有顾客,也有好奇的围观者。
“我们见识了不同类型的人群,” Brown说。“这是有趣的,因为这些人只是外出跑步或者骑行,甚至在离我们不远处有一个皮划艇班。”
当集装箱不是作为店铺进行操作时,它可以被公司作为工作空间使用。
During its stay in Toronto, the boutique drew 30 to 50 visitors per day, from shoppers to curious onlookers.
"We met all sorts of people," said Brown. "It's interesting because these people are just out and about running and bike riding. There even was a kayaking class not too far from us."
When not in operation as a store, the container is used by the company as a workspace.
它被计划移动到两个安大略湖的城市,分别是爱德华王子县和米西索加,它们连接纽约。
“我们还希望年底之前到迈阿密,”Brown说。“曾经我们为参观者打开门,通过我们的通讯传播服饰,它带给你鲜活的地图,指引你到空间来。”
该品牌以它的高档男装外套闻名,比如绸缎的棒球夹克和金属赛车。它已经扩大了它的系列,包括衬衫、帽衫和家用香水。
It is scheduled to travel to locations in two Ontario cities, Prince Edward County and Mississauga, along with New York.
"We're hoping for Miami before the year' end as well," said Brown. "Once we open our doors to visitors, we send coordinates via our newsletter that brings you to a live map that directs you to the space."
The brand has become well known for its upscale mens outerwear, such as satin baseball jackets and metallic racers. It has expanded its collection to include shirts, hoodies and home fragrances.
该团队打算在未来创建另一个轻便的精品店。“这种集装箱是为陆地设计的,我们的下一个集装箱将设计在水面上,”Brown说。
该公司最近协助Glasshaus设计新的品牌。在2016年8月5日的突发性事件中,Glasshaus展示了他们其中的一个集装箱避难所,它靠近多伦多Needs & Wants的可移动店铺。
其他的可移动建筑包括:一个计划在美国巡回展示的内衣店;一个转换成便携式牙科诊所的拖车。
摄影:James C Lee
The team intends to create another portable boutique in the future. "This container was designed for land. Our next container will be designed for water," Brown said.
The company recently helped design new branding for Glasshaus. At a pop-up event on 5 August 2016, Glasshaus displayed one of its container shelters alongside the Needs & Wants mobile shop in Toronto.
Other mobile architecture includes a lingerie store intended to travel across the US and a trailer that was converted into a portable dental clinic.
Photography is by James C Lee.
出处:本文译自www.dezeen.com/,转载请注明出处。
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