新世界国际大厦
Shinsegae International / Olson Kundig

由专筑网李韧，杨帆编译

来自建筑事务所的描述：在构思这座15层的新世界国际奢侈品购物中心时，Olson Kundig事务所的目标是让该项目成为江南区的标志，这是韩国首尔的中心区域。该项目于2015年完工，其中包含有五百多位新世界员工，新世界百货在韩国首尔具有多家分店。该项目的功能分区明确，其中有员工办公室、会议室、设计工作室、屋顶花园和雕塑公园，还有地面零售区和餐厅，建筑的前方设置有前区广场，人们可以从街道直接进入公共区域，而员工和VIP通道则位于建筑的另一侧。

From the architect. In designing a new fifteen-story headquarters for international luxury clothier Shinsegae International, Olson Kundig sought to create an iconic landmark in the heart of Gangnam-gu, one of Seoul’s largest districts. Completed in 2015, the building unites more than five hundred Shinsegae employees, who were previously spread between several buildings throughout the city. The program includes staff offices and meeting spaces, design studios, a rooftop garden and sculpture park, and ground-level retail and restaurant space that face onto a public plaza. Secure zoned entry provides public building access from the street and controlled private access for corporate officers and VIP guests via a side entry.

© Kyungsub Shin

© Kyungsub Shin

建筑的高性能定制立面是客户对于公司旗舰店的要求，这种外观与传统商业建筑的外观有较大区别。为了满足韩国的国家能源规范要求，同时也为了满足美国绿色建筑委员会的LEED标准，建筑师通过一系列的技术，减少建筑的热损耗，同时增加室内的热舒适度，并且最大限度地提高全年的日光照射强度。建筑表皮的每个网格节点都十分精致，从而使整座建筑散发着时尚气息。

The high-performance custom-designed façade is a direct response to the client’s desire for a corporate flagship that departs from the traditional look-and-feel of modern commercial buildings. Designed to meet Korea’s progressive energy codes, which are more rigorous that the U.S. Green Building Council’s LEED® standards, the building’s skin incorporates a range of technologies that reduce heat gain while optimizing thermal comfort and maximizing natural daylight all year round. Each component of the gridded facade contributes to the structural fidelity of the building as much as its unique aesthetic, which evokes a sense of woven material or tapestry—a nod to the fashion industry.

© Kyungsub Shin

© Kyungsub Shin

东北剖面图/Northeast Section

© Kyungsub Shin

材质感在建筑的前四层尤为明显，7个直径为8英尺（约2.4米）的钢轮可以自由启闭高度达35英尺（10.6米）的外部面板，主要用于控制进入室内的日光。建筑的时尚元素也主要来自这些动态部件，在一天的时间里，它们可以自由移动与变形，随着每一次面板的变化，建筑都能呈现出一个全新的立面形态。

This sense of movement and materiality is particularly evident within the first four floors of the building where seven custom eight-foot-diameter steel wheels open and close 35 foot-tall external panels to modulate daylight. The dynamic ethos of the fashion world is captured in these kinetic components, which can move, morph and change throughout the course of the day; each time the panels are engaged, the building’s presence is altered anew.

© Kyungsub Shin

设计与施工团队与首尔当地的建筑师、工程师共同合作，设计过程包含了早期在太平洋西北地区的项目测试。建筑场地极具城市特色，因此各个专业的配合与协作是该项目能够取得成功的关键因素。

A well facilitated design and engineering process—which included early prototyping and testing by the project team in the Pacific Northwest—combined with a close collaboration with the local architect, engineers and contractor in Seoul, contributed to this successful project whose urban site came with extremely tight contextual logistics.

© Kyungsub Shin

© Kyungsub Shin

© Kyungsub Shin

© Kyungsub Shin

© Kyungsub Shin

© Kyungsub Shin

© Kyungsub Shin

© Kyungsub Shin

© Kyungsub Shin

© Kyungsub Shin

© Kyungsub Shin

© Kyungsub Shin

圆形剧场平面图/Amphitheater Level Plan

主平面图/Main Level Plan

二层平面图/Second Level Plan

立面图/Eleventh Level Plan

南立面/South Elevation

建筑设计：Olson Kundig
地点：韩国，首尔
景观设计：Randy Allworth, Allworth Design
面积：129166平方英尺（约12000平方米）
项目时间：2015年
照片：Kyungsub Shin，Kevin Scott
助理建筑设计：JUNGLIM Architecture
结构工程设计：Min-hah Chun, Magnusson Klemencic Associates
机械工程设计：Tom Marseille, WSP
灯光设计：Tino Kwan, Tino Kwan Lighting Consultants LTD
其他合作者：Richard Green / Front (Curtain Wall/Facade)

Architects: Olson Kundig
Location: Gangnam-gu, Seoul, South Korea
Landscape Architect: Randy Allworth, Allworth Design
Area: 129166.0 ft2
Project Year: 2015
Photographs: Kyungsub Shin, Kevin Scott
Associate architects: JUNGLIM Architecture
Structural Engineer: Min-hah Chun, Magnusson Klemencic Associates
Mechanical Engineer: Tom Marseille, WSP
Lighting Design: Tino Kwan, Tino Kwan Lighting Consultants LTD
Collaborator: Richard Green / Front (Curtain Wall/Facade)


出处：本文译自www.archdaily.com/，转载请注明出处。